Work.

I don't always lead. Sometimes the most valuable thing I can do is recognise something worth backing and open the right doors for it. Some of this is current. Some of it is finished. All of it is work I'm proud to have touched.

Collaborations

Current

mau5trap/ A&R, Creative Strategy & Business Developmentmau5trap

Starting in April 2025, I joined the mau5trap team to work across A&R, creative strategy, and business development. Working alongside Jessica Wilson, Dean Wilson, and the wider team, the role covers everything from finding and developing artists to shaping releases: singles, EPs, albums, and compilations. One of the early highlights has been working on the We Are Friends series, helping to relaunch it and contributing to We Are Friends 12. Artists I've helped shine a light on along the way include The XTTC, Ciauru, Avis Vox, Becking, Eleganto, Laminar, Joel Corelitz, and Simons.

With Jessica Wilson, Dean Wilson, and the mau5trap team

Current

Davis Elen/ ConsultantAI & Automation

Currently working with one of California's largest independent marketing agencies on their internal R&D. The details stay mostly behind closed doors, but the focus is on practical AI automation, building and testing agent systems that actually work in real business environments, not just in theory.

Builds & Passion Projects

These are mine. Built independently, on my own terms, shaped by the communities around them.

Send-Music/ Founder & builderProduct, ongoing

A labour of love, built brick by brick and still very much in progress. Send-Music is a no-pressure experimental platform for producers and DJs to share unreleased music the way the culture actually moves. Self-funded, self-built, and shaped in real time by the community using it. There's a suggestions box, and I actually listen to it. That's kind of the whole point.

Pitch.Audio/ FounderCommunity & education, ongoing

Built on more than 20 years inside the music industry, Pitch.Audio exists to share everything I've learned, the mistakes as much as the triumphs. It gives the electronic music community a perspective on the industry that is human first and has stood the test of time, regardless of how the technology changes. That's the seed of it. Everything else grew from there.

locals.surf/ Founder & Product LeadProduct, in development

Started as something personal. Surfing has been part of my life for years, and the idea came in a flash while walking the dogs on the beach one day. Most surf apps are built for forecasting and data, not for the people actually in the water. This flips that. It's about local knowledge, the kind you only get from being there. The goal is a shared playbook of spots, conditions, and moments, passed between friends and trusted circles, so you know when your local is truly firing without needing to decode charts. Currently leading development and product vision. Watch this space.

Past Projects

Projects that shaped how I think — some ahead of their time, all worth doing.

RAREZ/ Team memberDigital Collectibles & Music Technology

Part of the team behind some of deadmau5's first NFT drops, alongside Weezer, Dillon Francis, and XR artist SUTU. Different price points, different chains, different approaches. The drops were genuinely successful. What followed in the broader NFT space was something else entirely, gross, scammy, and damaging to the credibility of technology that actually had real merit. That's still frustrating to sit with. But the work we did was real and the potential we saw in it still stands.

With Sean Gardner, Trent Shaw, artists: deadmau5, Weezer, Dillon Francis, SUTU

DROP.audio/ Co-founder & Head of MusicMusic Technology

DROP.audio was exploring what a deluxe music release could really mean in dance music, whether a single, EP, or album. The idea was bundled content: stems for remixing, device artwork, sample packs, the music itself, all delivered as a verified digital copy using web3 tech to unlock everything you'd paid for. We did some genuinely exciting work with deadmau5, Tommy Trash, mau5trap, Mr. Bill, and a bunch of other innovators who understood what we were building before most people did.

With Sean Gardner and Trent Shaw

Emanate/ Co-founder & Head of MusicMusic Technology

A platform exploring real time streaming payments split via smart contracts, paying artists in tokens the moment their music was played. We proved the concept worked. The market wasn't ready. That's how it goes sometimes, and there's no shame in being early to an idea that was genuinely worth having.

With Sean Gardner and Trent Shaw

MODA/ Founding contributor & supporterMusic Technology

Exploring music as a verified digital asset, bringing back the concepts of scarcity that dubplate culture understood long before the internet, using audio fingerprinting and on-chain verification to give music back its value. The vision extended further too, a community with a shared treasury that could collectively invest in the tools the industry actually uses. The founding members never found their momentum, adoption didn't follow, and it quietly wound down. But the ideas were real and the substance is still there, waiting for the right moment. Sean Gardner's vision, and one I supported strongly and believe in deeply.

With Sean Gardner and Trent Shaw